CCL Container Sustainably Reinvented the Classic Burgundy Bottle
Laura McQuarrie — March 9, 2022 — Lifestyle
References: foodandwine
CCL Container is a leading North American manufacturer of impact-extruded aluminum packaging and it creates solutions like aluminum wine bottles. The new Burgundy-shaped bottle is the first of its kind with a 76-centimeter diameter. Burgundy bottles are recognizable for the elegant taper at the top and extra width at the bottom, and now, full-size 750-milliliter metal bottles for wine are accessible.
The bottles are paired with a resealable threaded cap to support the freshness of the product for longer, and the entirety of the container is made from metal, including the threading the in the cap. As such, the bottle is 100% recyclable and it offers a lightweight option that's more cost-effective to ship than glass. Additionally, the material lends itself well to chilling and take-anywhere adventures.
The bottles are paired with a resealable threaded cap to support the freshness of the product for longer, and the entirety of the container is made from metal, including the threading the in the cap. As such, the bottle is 100% recyclable and it offers a lightweight option that's more cost-effective to ship than glass. Additionally, the material lends itself well to chilling and take-anywhere adventures.
Trend Themes
1. Sustainable Packaging Solutions - The trend towards sustainable packaging and eco-friendly materials is a great opportunity for innovators to create solutions like CCL Container's aluminum wine bottles.
2. Alternative Packaging for Wine - The growing demand for alternative packaging options for wines, especially aluminum bottles, can be seen as an opportunity for companies like CCL Container to create more innovative solutions.
3. Lightweight Packaging - Innovations in lightweight packaging options, like CCL Container's aluminum wine bottles, provide opportunities for companies to create cost-effective and convenient solutions that meet the needs of modern consumers.
Industry Implications
1. Wine and Beverage Industry - Aluminum wine bottles, like those produced by CCL Container, offer a unique and innovative packaging solution for the wine and beverage industry to explore.
2. Packaging Industry - The trend towards alternative materials for packaging, particularly in the beverage industry, presents a great opportunity for innovators and disruptors in the packaging industry.
3. Sustainability Industry - As more companies aim to reduce their environmental impact through sustainable packaging solutions, industries focused on sustainability can take advantage of this trend through innovation in materials and production processes.
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