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Sporty Sophistication Editorials

Clean the Sky - Positive Eco Trends & Breakthroughs

Jessica Stam Covers the Latest Issue of L’officiel Mexico

— June 4, 2014 — Pop Culture
Supermodel Jessica Stam graces L’officiel Mexico's June 2014 edition, entitled "Sportif". The Canadian model is captured by fashion photographer Alexei Hay's lens while posing in a wardrobe of athletic-themed looks that embody a sophisticated air.

Embracing the fashion world's current athletic inspiration, the editorial's wardrobe stylist Lester Garcia dresses Jessica in jersey-inspired tops, mesh skirt garments and modern baseball cap accessories.

Hair styling for the shoot is courtesy of Thomas Dunkin who works alongside makeup artist Vincent Oquendo to give Jessica a fresh and youthful look. L’officiel Mexico's June 2014 instalment embraces the season's athletic-wear inspiration. The editorial highlights sporty and sophisticated wardrobe picks from a number of labels including Tommy Hillfiger, Kenzo and DKNY among others.

Trend Themes
1. Athletic-inspired Fashion - Opportunity for clothing brands to create lines that combine sporty and sophisticated elements.
2. Editorial Photography - Opportunity for photographers to capture models in athletic-themed looks with a sophisticated twist.
3. Youthful Beauty - Opportunity for beauty brands to create fresh and youthful makeup looks that align with the athletic trend.
Industry Implications
1. Fashion - Opportunity for fashion brands to design and market athletic-inspired clothing.
2. Photography - Opportunity for photographers to specialize in editorial shoots featuring athletic-themed fashion.
3. Beauty - Opportunity for beauty brands to develop and promote makeup products that achieve a fresh and youthful look.
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