Self-Titled ‘Alana Zimmer' for Black Magazine #12
Luisa Amanda Gomes — May 23, 2010 — Fashion
References: community.livejournal & fashioncopious.typepad
The self-titled shoot 'Alana Zimmer' for Black Magazine #12 is one exhilarating pictorial. Captured by photographer Michael Schwartz, the lovely Alana Zimmer is captured with her untamable, springy curls.
Modeling more than her bouncy lion mane, Alana Zimmer sizzles in front of the camera lens wearing oversized accessories from the likes of TopShop, Chanel and ensembles from American Apparel. See more from 'Alana Zimmer' for Black Magazine #12 above.
Implications - Consumers have become desensitized to many advertisements, as they are overwhelmingly abundant and ordinary. These consumers prefer edgy ads which contain extreme and unique images and text, making them memorable. Companies should incorporate these features into their marketing campaigns to appeal to potential demographics.
Modeling more than her bouncy lion mane, Alana Zimmer sizzles in front of the camera lens wearing oversized accessories from the likes of TopShop, Chanel and ensembles from American Apparel. See more from 'Alana Zimmer' for Black Magazine #12 above.
Implications - Consumers have become desensitized to many advertisements, as they are overwhelmingly abundant and ordinary. These consumers prefer edgy ads which contain extreme and unique images and text, making them memorable. Companies should incorporate these features into their marketing campaigns to appeal to potential demographics.
Trend Themes
1. Edgy Advertisement - Incorporate extreme and unique images and text in marketing campaigns to make them memorable.
2. Springy Curls - Embrace and celebrate natural hair textures and styles in the fashion and beauty industry.
3. Oversized Accessories - Create and market oversized accessories as a bold and statement-making fashion trend.
Industry Implications
1. Fashion - Integrate natural hair textures and styles, as well as oversized accessories, into fashion collections and marketing campaigns.
2. Beauty - Develop products and services that cater to the growing trend of embracing and celebrating natural hair textures and styles.
3. Advertising - Offer edgier advertising solutions with extreme and unique visuals and text to stand out and engage consumers.
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