The Adidas ZX 8000 Retro Brings Back the Funk
Robyn Currie — October 23, 2009 — Fashion
References: adidas & highsnobiety
Shoes, oh beautiful shoes. It seems that everything that was once old is now new again. The Adidas ZX 8000 Retro turns back the clock and then pumps up the funk all at the same time.
Featuring the original bright blue colorway, this bad boy is some relaunched magic. Sure to be an eye-catcher, the Adidas ZX 8000 Retro brings some much-needed spring into an otherwise neutral-toned fall shoe season.
Implications - As the fashion industry becomes depleted of original styling ideas, many designers are turning to past products for inspiration. Other industries may also benefit from revisiting past or currently existing product lines in order to spark new design innovations.
Featuring the original bright blue colorway, this bad boy is some relaunched magic. Sure to be an eye-catcher, the Adidas ZX 8000 Retro brings some much-needed spring into an otherwise neutral-toned fall shoe season.
Implications - As the fashion industry becomes depleted of original styling ideas, many designers are turning to past products for inspiration. Other industries may also benefit from revisiting past or currently existing product lines in order to spark new design innovations.
Trend Themes
1. Fashion Throwbacks - Businesses across industries should consider opportunities to revitalize the past in innovative ways.
2. Nostalgia-inspired Products - Consumers are looking for products that harken back to earlier times, presenting an opportunity for novel designs rooted in nostalgia.
3. Retro-centric Advertising - Brands can leverage nostalgia through advertising to capture consumer interest and present novel marketing opportunities.
Industry Implications
1. Fashion - Fashion designers can draw upon retro inspiration to infuse new life into their designs and tap into nostalgia-loving consumers.
2. Consumer Goods - Consumer goods companies across industries can re-launch past product lines or introduce new ones inspired by past designs to tap into consumers' sense of nostalgia.
3. Marketing and Advertising - Marketers can seize opportunities to incorporate retro or nostalgia-themed elements into ad campaigns to create emotional connections with consumers.
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