Massive 3D Street Art by Edgar Muller
ali molo — November 2, 2008 — Art & Design
References: 3dpaint.blogspot
Here are some amazing 3D immersion street paintings.
The German street painter Edgar Muller and a team of artists managed to cover about 280 square meters of a street in paint, making it the largest 3D street art in the world.
The urban installation was created as part of the 2007 Moose Jaw Prairie Arts Festival.
Implications - There's something magical about art becoming part of everyday surroundings. Like these 3D street paintings, creations that allow for viewers to feel like they can interact and exist within the art will pique interest. Brands and companies looking to find exciting new ways to reach consumers should really consider some type of visually interactive ad campaign.
The German street painter Edgar Muller and a team of artists managed to cover about 280 square meters of a street in paint, making it the largest 3D street art in the world.
The urban installation was created as part of the 2007 Moose Jaw Prairie Arts Festival.
Implications - There's something magical about art becoming part of everyday surroundings. Like these 3D street paintings, creations that allow for viewers to feel like they can interact and exist within the art will pique interest. Brands and companies looking to find exciting new ways to reach consumers should really consider some type of visually interactive ad campaign.
Trend Themes
1. Immersive Street Art - Opportunity for urban environments to be transformed through visually interactive art installations that create opportunities for engagement.
2. 3D Advertising Campaigns - Capability for companies to use visually immersive and interactive ads to grab consumers' attention in new and innovative ways.
3. Interactive Consumer Engagement - Potential for brands to use immersive and interactive visual experiences to create deeper connections with consumers and build brand loyalty.
Industry Implications
1. Art and Entertainment - Opportunity for artists and entertainment companies to create immersive and interactive street art experiences that captivate audiences and drive engagement.
2. Advertising and Marketing - Capability for companies in the advertising and marketing industry to push their boundaries by creating interactive visual advertising campaigns that are more engaging and memorable.
3. Tourism and Destination Marketing - Potential for tourist destinations and cultural institutions to use visually immersive art installations to attract visitors and create memorable and Instagrammable experiences.
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