Bjork Livestreamed a 360-Degree Concert in Virtual Reality
Laura McQuarrie — June 30, 2016 — Pop Culture
References: dentsulab.tokyo & pastemagazine
At the National Museum of Emerging Science and Innovation in Tokyo, Icelandic musician Björk livestreamed her 360-degree concert in virtual reality, which is significant because she's now the first artist to do so.
The video was captured with Dentsu Lab Tokyo as part of the Björk Digital exhibition, featuring a performance of 'Quicksand' from Björk's newest album, 'Vulnicura.' During the performance, Björk further embraced cutting-edge technology by sporting a 3D-printed face mask that was created in collaboration with designer Neri Oxman.
Last year, Björk launched a 360-degree music video on YouTube and a dedicated app for her song 'stonemilker.' By sharing her latest performance in a live 360-degree virtual reality format, this could inspire new ways for other artists to connect with fans all over the world in the future.
The video was captured with Dentsu Lab Tokyo as part of the Björk Digital exhibition, featuring a performance of 'Quicksand' from Björk's newest album, 'Vulnicura.' During the performance, Björk further embraced cutting-edge technology by sporting a 3D-printed face mask that was created in collaboration with designer Neri Oxman.
Last year, Björk launched a 360-degree music video on YouTube and a dedicated app for her song 'stonemilker.' By sharing her latest performance in a live 360-degree virtual reality format, this could inspire new ways for other artists to connect with fans all over the world in the future.
Trend Themes
1. 360-degree VR Performances - The trend of livestreaming 360-degree concerts in virtual reality offers an opportunity for artists to create immersive experiences for global audiences.
2. 3d-printed Fashion - The use of 3D-printed face masks in Björk's concert highlights the potential for disruptive innovation in the fashion industry.
3. Interactive Music Videos - Björk's use of interactive and immersive music videos, such as her 360-degree video on YouTube, showcases an emerging trend in the music industry.
Industry Implications
1. Music - The music industry can leverage livestreaming and virtual reality technologies to create innovative ways of engaging with fans.
2. Fashion - The fashion industry can explore the integration of 3D-printing technology to create unique and customizable fashion pieces.
3. Technology - Advancements in virtual reality, livestreaming, and interactive media offer disruptive innovation opportunities for the technology industry.
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