The Marquis Los Cabos Resort Offers $1,000 Popsicle
Meghan Young — May 14, 2011 — Lifestyle
Those hot summer days we have been looking forward to are finally just around the corner, but soon we will be wishing for milder days as we cool ourselves down with icy treats; of course, some of the luckier people out there will be able to do so with the $1,000 Popsicle. This exorbitantly priced icy treat is definitely for those of us who lead the luxurious life.
Offered by the The Marquis Los Cabos resort in Mexico, the $1,000 Popsicle is so pricey because it is made with 24-carat gold flakes and a luxury brand of tequila that costs $1,500 a bottle. When you take that into consideration, it's hard not to imagine that the $1,000 Popsicle may actually be a bargain.
Offered by the The Marquis Los Cabos resort in Mexico, the $1,000 Popsicle is so pricey because it is made with 24-carat gold flakes and a luxury brand of tequila that costs $1,500 a bottle. When you take that into consideration, it's hard not to imagine that the $1,000 Popsicle may actually be a bargain.
Trend Themes
1. Luxury Icy Treats - The trend of luxury icy treats offers an opportunity for businesses to create high-end and extravagant frozen desserts using premium ingredients and unique flavor combinations.
2. Experiential Luxury - The trend of offering extravagant experiences, such as the $1,000 Popsicle, presents a disruptive innovation opportunity for the hospitality and tourism industry to create unique and unforgettable moments for their affluent clientele.
3. Gourmet Alcoholic Treats - The trend of incorporating luxury spirits into frozen treats allows alcoholic beverage companies to explore new product offerings and tap into a market of consumers seeking indulgent and alcoholic dessert options.
Industry Implications
1. Hospitality and Tourism - The hospitality and tourism industry can capitalize on the trend of experiential luxury by creating high-priced and unique offerings, like the $1,000 Popsicle, to cater to affluent customers seeking exclusive and extravagant experiences.
2. Food and Beverage - The food and beverage industry can embrace the trend of luxury icy treats by developing premium frozen dessert products, like gourmet popsicles with high-quality ingredients and exotic flavors, to cater to luxury consumers looking for indulgent and unique dessert options.
3. Alcoholic Beverage - The alcoholic beverage industry can leverage the trend of gourmet alcoholic treats to create innovative and upscale frozen cocktail products, combining luxury spirits with frozen desserts, to target consumers who seek sophisticated and indulgent beverage experiences.
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