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Trend - Brands are creating "grillable" cheeses designed to withstand high heat, allowing them to develop a crispy crust while maintaining a firm, creamy interior. These products are often used for grilling, pan-frying, or broiling, aiming to make meal-crafting less messy and predictable.

Insight - Cheese is a versatile ingredient that adds balance to many meals, but it often burns quickly when exposed to high heat, making it challenging for consumers to use in BBQ and frying situations. To address this issue, brands are creating cheeses designed explicitly for high-heat cooking, allowing consumers to enjoy the same delicious melt with any meal. By offering versatile dairy options, brands can attract a broader range of consumers seeking reliable and adaptable solutions.