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Social Business Trends

As social initiatives expand, acts of social good are moving beyond mere side projects and growing into more prominent business ventures. Highlighting everything from sustainable retail to eco-friendly business ventures and social enterprises, this category is here to help keep a pulse on how businesses are adapting to be more socially responsible.
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play_circle_filledSpecialized D.I.Y. Retailers
Specialized D.I.Y. Retailers
MR D.I.Y Helps Consumers Save Money with a Do-it-Yourself Approach
MR D.I.Y., Malaysia’s largest home improvement retailer, recently introduced a new mascot named PANDAi as part of its “MR D.I.Y. PANDAi Jaga Anda” initiative. The friendly panda... MORE
Eco-Friendly Functional Bags
Eco-Friendly Functional Bags
The Apex Duffle Collection is Sustainable and Versatile
The new Apex Duffle Collection redefines versatility with a seamless blend of style, functionality, and eco-conscious design, crafted for those who need a bag that fits into every aspect of their... MORE
Statewide Distribution Centers
Statewide Distribution Centers
Dollar General Announced a New Distribution Center in Colorado
Dollar General has recently inaugurated a new distribution center in Aurora, Colorado. The facility spans approximately one million square feet and is expected to create around 400 new jobs. This... MORE
Veteran’s Day-Honoring Shirts
Veteran’s Day-Honoring Shirts
Untuckit’s Patriotic Shirt Supports Veterans and First Responders
Untuckit’s Veteran’s Day-honoring shirts are a purpose-driven twist on their signature white button-down, introducing a new special-edition shirt that pays homage to fallen or disabled... MORE
Creativity-Centered Workshops
Creativity-Centered Workshops
Gap's Workshop Initiative Empowers Local Makers in San Francisco
The new Gap workshop initiative sees Gap Inc. partnering with Nest to champion creativity in the Bay Area, supporting local makers with workshops, mentorship, and funding. This effort aims to help... MORE
Christmas Shopping Centers
Christmas Shopping Centers
Staples Canada Launches Holiday Gift Centre for Personalized Shopping
Staples Canada has launched its Holiday Gift Centre, a one-stop destination for festive gifting that caters to everyone on your list. The thoughtfully curated categories feature popular items across... MORE
Horse-Themed Bag Campaigns
Horse-Themed Bag Campaigns
Stella Mccartney’s Latest Campaign Redefines Luxury Vegan Fashion
Stella McCartney’s latest campaign, starring Succession star Sarah Snook, introduces the ‘Stella Ryder,’ a vegan “It” bag with eco-luxe appeal. Snook, known for her role as... MORE
Inclusive Independent Bookstores
Inclusive Independent Bookstores
Good Books in Cornwall, New York is Community-Focused
Good Books is an independent bookstore located in Cornwall, New York, opened in September by Jason and Heather Locy. The bookstore was established to provide a community space centered around... MORE
Sustainably Handcrafted Bag Initiatives
Sustainably Handcrafted Bag Initiatives
The Tote of Hope Supports the Sheltersuit Foundation
The Tote of Hope is a sustainably crafted bag, carefully made by employees in the Sheltersuit Foundation’s social workshop. Using only surplus materials from Sheltersuit production, each tote &#... MORE
Kindness-Promoting Culinary Experiences
Kindness-Promoting Culinary Experiences
Four Seasons Hotels and Resorts Marks World Kindness Day
Four Seasons Hotels and Resorts is celebrating World Kindness Day with an initiative centered on food, with the hopes of highlighting the brand’s ongoing commitment to community engagement.... MORE
LGBTQ+ Mentorship
Companies invest in mentorship programs to better support queer employees
Trend - Companies are implementing mentorship programs to support LGBTQ+ employees entering the workforce. By connecting junior employees with successful LGBTQ+ mentors, these initiatives provide resources and skills, fostering a sense of belonging and empowering career growth.

Insight - As Gen Z becomes a larger part of the workforce, many entry-level employees with diverse identities experience isolation and imposter syndrome from perceived underrepresentation. In response, companies are launching programs that connect senior employees with younger LGBTQ+ individuals, providing vital support during their transition into full-time roles. Businesses that identify these unique hurdles can enhance employee retention and gain valuable insights into their diverse consumer bases.
Workshop Question - How can your brand more effectively support the diverse identities of its employees?
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
Protective First Responders-Targeted Footwear
Protective First Responders-Targeted Footwear
Baffin's Hero Collection Debuts the ICE HERO Model
Baffin’s Hero Collection — a line of protective footwear specifically tailored for first responders working in extreme conditions — is expanding with the ICE HERO. Available in two styles,... MORE
Accessibility-Focused Flight Maps
Accessibility-Focused Flight Maps
Delta Aims to Enhance the In-Flight Experience for Passengers
Delta has introduced a more accessible flight map that will enhance the in-flight experience for passengers, particularly those with low-vision disabilities. The updated map, which will be available... MORE
Transit Accessibility-Focused Digital Guides
Transit Accessibility-Focused Digital Guides
Metrolinx Debuts Six Digital Guides on MagnusCards
Metrolinx has expanded its transit accessibility efforts by introducing six new digital guides on the MagnusCards app. These guides are designed to assist a wide range of riders — including youth,... MORE
Sensory Museum Tours
Sensory Museum Tours
The Dock Museum in Barrow Aims to Increase Accessibility for Blind Visitors
The Dock Museum in Barrow has introduced a sensory museum tour that is designed specifically for blind visitors. This marks a significant step in making the museum more inclusive and accessible.... MORE
Accessible Electric Grill Handles
Accessible Electric Grill Handles
Kenyon International Upgrades Its Built-In Texan Electric Grill
Kenyon International has introduced a new ADA-accessible electric grill, expanding its product range to better accommodate individuals with disabilities. This innovation includes a specially... MORE
Wheelchair-Mindful Airline Services
Wheelchair-Mindful Airline Services
United Airlines Enhances Travel Experiences with Its Service
United Airlines has introduced an innovative digital tool designed to enhance the travel experiences for customers who use wheelchairs with an industry-first feature. United Airlines’ tool... MORE
Braille Dining Menus
Braille Dining Menus
Radisson Hotel Group Has Launched Braille Menus to Increase Accessibility
Radisson Hotel Group debuted its Braille menus across its South Asian properties. The move aims to enhance accessibility for visually impaired guests and ensure an inclusive dining experience.... MORE
Cost-Effective Skincare Initiatives
Cost-Effective Skincare Initiatives
The Ordinary Recently Debuted the Innovative 'Choose a Price'
The Ordinary’s Choose a Price initiative offers a refreshing take on accessibility in skincare. In recognition of current financial challenges, the brand is allowing customers to purchase The... MORE
Inventive Charity Initiatives
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Spark Financial Group is launching its third annual “Support The Blazer” campaign to benefit Waves of Changes for Autism, a non-profit focused on aiding families with children diagnosed... MORE
Health-Forward Charity Initiatives
Health-Forward Charity Initiatives
innocent Drinks and Co-Op Team Up to Support Fruit & Veg Access
innocent Drinks and Co-op have partnered with Alexandra Rose Charity in a new initiative to boost access to fresh fruit and vegetables for families in need. Running until November 19th, innocent... MORE
Hurricane Relief Swimwear Initiatives
Hurricane Relief Swimwear Initiatives
Goldie Swimwear's Campaign Creates Apparel for a Cause
Goldie Swimwear has launched a heartfelt initiative to support communities affected by recent hurricanes in Florida. Launching a limited-edition T-shirt and tote bag collection, Goldie Swimwear is... MORE
Mood-Enhancing Fragrance Collections
Mood-Enhancing Fragrance Collections
adidas Partners with Coty to Launch Vibe Perfumes
Coty is redefining the fragrance landscape through its collaboration with adidas on the new ‘Vibes’ collection, a line of six mood-enhancing Eau de Parfums. The collection represents a... MORE
Plant-Based Crispy Fried Shrimps
Plant-Based Crispy Fried Shrimps
Mind Blown Plant Based Seafood Co. Debuts a New Product
Mind Blown Plant Based Seafood Co. has introduced a limited-edition Crispy, Crunchy, Fried Shrimp just in time for the holiday season. This product is the first of its kind from the company. The... MORE
Affordable Housing Complexes
Affordable Housing Complexes
The Reese Apartments in Felton, Delaware are Family-Friendly
Affordable housing is extremely important in today’s day and age and the recent groundbreaking ceremony for the Reese Apartments in Felton, Delaware signifies an important step in addressing... MORE
Luxury Rehabilitation Facilities
Luxury Rehabilitation Facilities
Star City Recovery Emphasizes Comprehensive Treatment and Care
Star City Recovery is a luxury rehabilitation facility situated in Tarzana, California, that focuses on providing comprehensive treatment for individuals struggling with substance addiction,... MORE