From Printed Photo Subscriptions to Biometric Buying Systems
Michael Hemsworth — August 18, 2014 — Tech
As the expansion of tech-focused subscriptions continues, we're seeing a rise in the number of ways that brands are offering services. While the traditional means of tech-focused subscriptions was to simply charge a monthly service fee, the expansion to include both digital and real life services and products is effectively drawing in a consumer base that's looking for a combination of several different conveniences.
Recognizing that the term "subscription" can be a deterrent for some consumers, brands are looking to enhance the experience by delivering the extraordinary through continued patronage. Whether this pertains to exercise apps with personalized trainers that offer upgrades to match your progress or music subscriptions that deliver personalized playlists, tech-focused subscriptions are advancing to become a commonality for digital users rather than a luxury.
Recognizing that the term "subscription" can be a deterrent for some consumers, brands are looking to enhance the experience by delivering the extraordinary through continued patronage. Whether this pertains to exercise apps with personalized trainers that offer upgrades to match your progress or music subscriptions that deliver personalized playlists, tech-focused subscriptions are advancing to become a commonality for digital users rather than a luxury.
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