Opera Software's Subscription Mobile Store Promotes their App Services
Jana Pijak — November 28, 2014 — Tech
Following in the footsteps of sites like Spotify and Netflix, Opera Software creates a mobile app subscription service that promotes the company's latest releases.
While film and television subscriptions are a bit more common than a platform that offers mobile apps, Opera Software's bold idea is set to appeal to tech enthusiasts who are always the first to get their hands on the latest software upgrades and mobile updates.
Inspired by virtual storefronts like Google Play and the App Store by Apple, Opera Software's Subscription Mobile Store will be a marketplace that showcases the company's developed apps. This mobile app subscription service would not feature free downloads and would instead require a weekly or monthly payment from users who would be given exclusive and full access to the platform and its services.
While film and television subscriptions are a bit more common than a platform that offers mobile apps, Opera Software's bold idea is set to appeal to tech enthusiasts who are always the first to get their hands on the latest software upgrades and mobile updates.
Inspired by virtual storefronts like Google Play and the App Store by Apple, Opera Software's Subscription Mobile Store will be a marketplace that showcases the company's developed apps. This mobile app subscription service would not feature free downloads and would instead require a weekly or monthly payment from users who would be given exclusive and full access to the platform and its services.
Trend Themes
1. Subscription Mobile Apps - The trend of subscription-based mobile apps is growing, allowing companies to monetize their services while offering exclusive access to users.
2. Tech Enthusiast Market - There is a lucrative market of tech enthusiasts who are eager to pay for the latest software upgrades and mobile updates, creating opportunities for companies to cater to their needs.
3. Mobile App Marketplaces - Mobile app marketplaces like Opera Software's Subscription Mobile Store are disrupting the traditional model of free app downloads, enabling companies to generate revenue through paid subscriptions.
Industry Implications
1. Mobile App Development - As the trend of subscription-based mobile apps grows, there is an increasing demand for companies specializing in mobile app development.
2. Virtual Storefronts - Companies that develop virtual storefronts, similar to Google Play and Apple's App Store, have the opportunity to offer subscription-based services and create a new revenue stream.
3. Streaming Entertainment - The success of subscription models in the film and television industry can inspire companies in the streaming entertainment market to explore similar subscription-based offerings for their services.
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