From Viral Missing Person PSAs to Missing Persons Apps
Laura McQuarrie — July 29, 2014 — Marketing
There are thousands upon thousands of people who go missing annually and these missing people ads make the most of technology to help bring these individuals back to their loved ones.
Although it was an effective idea at one time, people no longer have cartons of milk delivered to their doorsteps, so there's not much use in posting an image of a missing person on the side of a milk carton. However, it is important to get as many eyes as possible on an image of a missing person, since there could always be someone who knows something. These missing people ads take to apps, Tinder, YouTube, big billboards and even small postage stamps to ensure maximum exposure, which have all been effective at bringing missing people home.
Although it was an effective idea at one time, people no longer have cartons of milk delivered to their doorsteps, so there's not much use in posting an image of a missing person on the side of a milk carton. However, it is important to get as many eyes as possible on an image of a missing person, since there could always be someone who knows something. These missing people ads take to apps, Tinder, YouTube, big billboards and even small postage stamps to ensure maximum exposure, which have all been effective at bringing missing people home.
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