From Gourmet Movie Theater Menus to Hassle-Free Luxury Theaters
Rebecca Byers — July 15, 2015 — Lifestyle
Aiming to position themselves as luxury theaters, traditional movie theater chains are continually integrating gourmet and chef-created menus with convenient in-seat service as a means to enhancing the overall consumer experience. In combining services that eliminate a possible objection from consumers, brands are able to highlight the convenience and new upleveled amenities.
From gourmet burger menus to over-the-top champagne and caviar service, there is seemingly a dine-in concept that will pique the interest of everyone. Family-friendly concepts like that of AMC Theaters' Fork & Screen programming caters to young children, while luxury theater concepts that boast wine, craft cocktails and indie brews cater to the over 21 crowd.
Dine-in cinema concepts that focus on quality fall in line with the consumer desire for consolidated services and customization while also enriching the overall customer experience into one that is memorable.
From gourmet burger menus to over-the-top champagne and caviar service, there is seemingly a dine-in concept that will pique the interest of everyone. Family-friendly concepts like that of AMC Theaters' Fork & Screen programming caters to young children, while luxury theater concepts that boast wine, craft cocktails and indie brews cater to the over 21 crowd.
Dine-in cinema concepts that focus on quality fall in line with the consumer desire for consolidated services and customization while also enriching the overall customer experience into one that is memorable.
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