From Spontaneous Picnic Services to Beach Pizza Delivery
Laura McQuarrie — September 19, 2014 — Marketing
As proved by these unconventional food deliveries, the process of ordering something as simple as a pizza has become an experience that is much more efficient and entertaining than before.
Branching out beyond just home delivery, there are several businesses that are taking care to appeal to consumers on the go, who may want a snack or a meal while they're on the run. Some great examples of this include a promotion by Lay's, which had people on bikes delivery picnic lunches in NYC, or the pop-up restaurant by Jafflechutes that parachuted grilled cheese sandwiches down to people on the streets of Australia. In addition to knowing that food is on the way, it's almost like the consumers who take advantage of these services get to have dinner and a show.
Branching out beyond just home delivery, there are several businesses that are taking care to appeal to consumers on the go, who may want a snack or a meal while they're on the run. Some great examples of this include a promotion by Lay's, which had people on bikes delivery picnic lunches in NYC, or the pop-up restaurant by Jafflechutes that parachuted grilled cheese sandwiches down to people on the streets of Australia. In addition to knowing that food is on the way, it's almost like the consumers who take advantage of these services get to have dinner and a show.
6.5
Score
Popularity
Activity
Freshness
