This Craft Coffee Service Will Get You Hooked on New Roasts
Farida Helmy — July 22, 2014 — Marketing
References: bearstatecoffee & thecoolector
Prepare to fall in love with this craft coffee service that provides you with yummy java beans from world-class roasters—and delivers them right to your doorstep every month.
Making sure that its branding and packaging looks as good as its coffee tastes, Bear State Coffee looks divine and helps open your taste palette up to different roasts that will widen your horizon. The California-based subscription craft coffee service is dedicated to curating the best California roasters and hand-delivering them to your kitchen. As coffee providers, Bear State Coffee boasts an amazing selection of roasters and monthly subscriptions to make sure they cater to your caffeine needs.
Some of the beautifully designed and packaged roasts they offer include Augie’s Coffee Roasters, Melody Coffee Roasting Co. and Highwire Coffee among many others.
Making sure that its branding and packaging looks as good as its coffee tastes, Bear State Coffee looks divine and helps open your taste palette up to different roasts that will widen your horizon. The California-based subscription craft coffee service is dedicated to curating the best California roasters and hand-delivering them to your kitchen. As coffee providers, Bear State Coffee boasts an amazing selection of roasters and monthly subscriptions to make sure they cater to your caffeine needs.
Some of the beautifully designed and packaged roasts they offer include Augie’s Coffee Roasters, Melody Coffee Roasting Co. and Highwire Coffee among many others.
Trend Themes
1. Craft Coffee Subscription Services - Craft coffee subscription services are disrupting traditional coffee purchasing habits by providing convenience and access to a wider variety of roasts.
2. Specialty Roaster Curation - Specialty coffee roaster curation services are disrupting traditional coffee distribution by featuring lesser-known roasters and introducing consumers to new and unique flavor profiles.
3. Visual Branding in the Coffee Industry - Visual branding design and presentation in the coffee industry is becoming increasingly important as consumers seek aesthetically pleasing packaging and want to engage with distinctive brand identities.
Industry Implications
1. E-commerce - E-commerce companies have the opportunity to expand their product offering by launching craft coffee subscription services and tapping into a growing market of consumers who value specialty roasts and convenience.
2. Coffee Roasting - Coffee roasting companies have the opportunity to partner with craft coffee subscription services to increase their customer base and showcase their unique roasting techniques and flavor profiles.
3. Graphic Design - Graphic design firms have the opportunity to provide branding and packaging design services to coffee companies looking to enhance their brand identity and visually differentiate themselves in a crowded marketplace.
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