ZOA Energy is a clean energy drink launched by serial entrepreneurs Dwayne Johnson, Dany Garcia, Dave Rienzi and John Shulman. The beverage boasts 100% of the daily value of vitamins B, C, and D, offering sustained energy, immune system support, and enhanced focus. In addition, ZOA Energy contains a blend of green tea, green unroasted coffee, electrolytes, amino acids, and superfoods including turmeric, camu camu, and acerola.
"I am delighted to share ZOA with the customers we passionately serve. Throughout all my endeavors, I’m committed to cultivating the human experience and providing tools to be and perform at our best," said Garcia. "Whether you’re the fiercest of athletes, pursuing excellence in the boardroom or simply need a bit more energy to conquer the day, ZOA is a clean, natural, and healthy drink providing you with the energy and nutrients that you need to take you to the next level."
ZOA Energy is coming to market in March 2021 on the ZOA website and Amazon, followed by natural, conventional, and convenience stores.
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Clean Vitamin-Infused Energy Drinks
Dwayne Johnson and Others Announce the Launch of ZOA Energy
Trend Themes
1. Clean Energy Drinks - Opportunities for developing more energy drinks with natural and healthy ingredients.
2. Vitamin-infused Beverages - Opportunities for incorporating daily value of vitamins into beverages for sustained energy and immune support.
3. Functional Superfood Blends - Opportunities for incorporating different types of superfoods and functional ingredients into beverages for enhanced nutritional benefits.
Industry Implications
1. Beverage Industry - Opportunities for developing natural and healthy energy drinks with enhanced nutritional benefits.
2. Health and Wellness Industry - Opportunities for marketing vitamin-infused and functional beverages as healthy alternatives to traditional energy drinks.
3. Superfood Industry - Opportunities for using different types of superfoods and functional ingredients in different food and beverage products like energy drinks.