Hydrating Watermelon Lemonades

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WTRMLN ADE is Clean, Cold-Pressed and Ultra-Replenishing

Since 2013, people have been finding replenishment from WTRMLN's range of cold-pressed juiced watermelon beverages and the brand is expanding its focus on hydration to include WTRMLN ADE. This first-of-its-kind, clean cold-pressed ultra-hydrating lemonade shares the juiciness of real watermelon and pairs it with the nostalgia and comfort of lemonade.

Every 12-ounce bottle has 600mg of electrolytes (or more,) making WTRMLN ADE comparable to shelf-stable sports drinks. The benefits of naturally electrolyte-rich watermelon are ready to be enjoyed with satisfying Lemonade, Strawberry Lemonade and Limeade flavors.

These full-flavor sports lemonades are poised to help consumers hydrate faster and recover more efficiently than regular water without all the filler ingredients found in most sports drinks. Beyond being packed with clean electrolytes, these functional beverages are rich in vitamins and antioxidants.
Trend Themes
1. Cold-pressed Beverages - WTRMLN ADE's clean, ultra-hydrating attributes exemplify the growing consumer demand for health-focused cold-pressed drinks.
2. Functional Hydration - With its high electrolyte content and natural ingredients, WTRMLN ADE positions itself within the trend of beverages that offer functional health benefits beyond basic hydration.
3. Flavor Fusion - The combination of watermelon and classic lemonade flavors illustrates a trend of innovative flavor pairings in the beverage industry.
Industry Implications
1. Sports Nutrition - Enhancing traditional hydration options with electrolytes and vitamins, WTRMLN ADE targets the sports nutrition market.
2. Health and Wellness - The emphasis on clean ingredients and functional benefits aligns WTRMLN ADE with the booming health and wellness sector.
3. Beverage Industry - By introducing new flavor profiles and health benefits, WTRMLN ADE innovates within the broader beverage industry.

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