World Cup Fever Leads to 3 Deaths in China

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World Cup Fever Leads To 3 Deaths In China

SHANGHAI (Reuters) - Over-excitement during World Cup games has been blamed for the deaths of at least three fans in China and one man broke several bones when he fell from a Hong Kong balcony, the Shanghai Daily reported Wednesday.

The rash of disasters had prompted doctors to urge fans to monitor their moods during games and keep an eye on their drinking and blood pressure, it said.

China is obsessed with football but is six hours ahead of Germany, meaning many of the games are shown late at night or in the early hours of the morning -- peak drinking times.
Trend Themes
1. Over-excitement During World Cup Games - Opportunity to develop technologies or services to help fans manage their excitement levels and prevent accidents.
2. Monitoring Fans' Moods During Games - Opportunity to create apps or wearable devices that monitor and analyze fans' emotions to ensure their well-being during high-intensity games.
3. Night-time Game Viewing and Drinking - Opportunity to create entertainment or leisure experiences for night owls by providing late-night venues to watch games and enjoy drinks.
Industry Implications
1. Healthcare - Opportunity for healthcare providers to develop specialized services or technologies catered towards managing fans' health during sports events.
2. Sports Merchandise - Opportunity to create and market merchandise that addresses the safety and comfort needs of fans while watching intense sports events.
3. Hospitality and Entertainment - Opportunity to create specialized entertainment venues or events to cater to late-night sports enthusiasts.

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