SLIQ Spirited Ice, a maker of premium frozen cocktail pops, newly launched a whiskey pops variety pack that shares whiskey frozen cocktails. These frozen pops promise anytime refreshment and they share the taste of barrel-stored bourbon boosted by flavors like Apple, Cola, and Ginger. With 90 calories and 8% ABV, these pops offer a new way to enjoy highball cocktails for a range of occasions.
Ready to enjoy by the tube, these pops help to take the stuffiness and formality out of the consumption of spirits, and they speak to a new generation of drinkers. Gavin Wegner, Senior Brand Manager for SLIQ Spirited Ice, says "With this spirit booming in the market, it makes all the sense to capitalize on the consumer demand with an alternative and fun consumption format available just in time for the summer season."
Frozen Whiskey Pops
SLIQ Spirited Ice's Premium Whiskey Pops Deliver Year-Round Refreshment
Trend Themes
1. Whiskey Frozen Cocktails - A trend of making creative, easy-to-make and ready to serve, whiskey frozen cocktails.
2. Alternative Consumption Formats - A trend of creating new, alternative and fun formats to consume spirits and alcoholic beverages.
3. Low-calorie Premium Cocktails - A trend of developing premium, low-calorie cocktails that consumers can enjoy for a range of occasions.
Industry Implications
1. Alcohol Beverages - The alcohol industry can capitalize on the trend of creating new whiskey frozen cocktails and alternative consumption formats.
2. Frozen Foods - The frozen foods industry can innovate by creating ready-to-eat frozen cocktail pops with different flavors and alcohol options.
3. Health and Wellness - The health and wellness industry can innovate by introducing low-calorie, low-sugar cocktail options made with natural and organic ingredients.