The ‘YouTube Rewind: What Does 2013 Say?’ video goes over the top viral videos 2013, which will take you through some of the years most outrageous and catchy tunes. 2013 has been a huge year for music, especially for controversial hits and performances from artists like Robin Thicke and Miley Cyrus. YouTube has some of its most popular stars reenact its most viewed videos of the year and you might have to watch it a few times to catch all the pop culture references packed in there.
The title of the video itself comes from one of the most notoriously catchy songs by Ylvis, ‘What Does the Fox Say?’ but this is just one of the popular earworms featured in the video. There’s a few seconds of the Harlem Shake, Prancercise and of course, music from the YouTube record-breaking PSY.
Annual Viral Video Mashups
YouTube's Rewind Video Features the Best Viral Videos 2013
Trend Themes
1. Viral Video Trends - An opportunity to analyze creation of viral videos and create content that captures viewer’s interests.
2. Pop-culture Phenomenon Trends - An opportunity to identify pop-culture trends and create relevant content based on current interests.
3. Social Media Trends - An opportunity to focus on social media trends with a potential to create targeted marketing strategies.
Industry Implications
1. Media and Entertainment Industry - An opportunity for media and entertainment industry to pay attention to social media trends and create content to cater to viewer’s interests.
2. Marketing and Advertising Industry - An opportunity for marketing and advertising industry to keep track of pop-culture trends and create innovative and relevant advertisements accordingly.
3. Social Media Industry - An opportunity for social media industry to identify viral video trends and create features that amplify the audience's engagement with such content.