Biotta Juices recently added to its collection of functional vegetable juices with a Golden Beet Juice Blend and an Heirloom Purple Carrot Juice, both of which are certified organic and Non-GMO Project verified.
The Golden Beet Juice Blend combines golden beet juice with apple juice, orange juice, lemon juice, plus turmeric and black pepper. This colorful beverage blend is said to offer a milder taste than red beets, with all of the same health benefits, such as heart health support, blood sugar stabilization and improved brain function.
The Heirloom Purple Carrot Juice is touted as being "ideal for health and wellness," as it helps to promote everything from healthy eye function and immune system support to liver detoxification and cleansing.
Savory Functional Juices
Biotta Juices' Vegetable Juices Feature Purple Carrot and Golden Beet
Trend Themes
1. Functional Vegetable Juices - Opportunity for creating innovative and health-focused vegetable juice blends with added functional benefits.
2. Certified Organic Juices - Disruptive innovation opportunity in producing certified organic juices with ingredients that promote health and wellness.
3. Non-gmo Project Verified Juices - Opportunity to capitalize on consumer demand for non-GMO juices by offering verified products.
Industry Implications
1. Beverage Industry - Disruptive innovation opportunities in creating unique and functional beverage blends using vegetables as main ingredients.
2. Health and Wellness Industry - Opportunity for disruptive innovation in providing certified organic and Non-GMO Project verified beverages that focus on promoting health and wellness.
3. Detoxification and Cleansing Industry - Disruptive innovation opportunities in offering vegetable juices specifically targeted towards detoxification, cleansing, and overall wellness.