Tacotarian, a plant-based taco restaurant in Las Vegas, boasts what it calls "the largest selection of vegan tacos in the universe" and now it is adding to the options available with the "largest vegan taco in the universe." The taco was originally introduced to the restaurant's menu as a monthly special but it is planning to keep the taco as part of a secret menu.
The vegan taco is packed with plant-powered protein, beans, vegan-friendly cheese, crema and pico de gallo, offering a satisfying way for people to enjoy an over-the-top take on Mexican food. Even though Tacotarian sets itself apart as a plant-based restaurant, most of its customer base isn't plant-based and simply enjoys the better-for-you twist on tacos.
Oversized Plant-Based Tacos
Tacotarian is Adding an Extra-Large Vegan Taco to Its Menu
Trend Themes
1. Oversized Plant-based Tacos - The trend of oversized plant-based tacos offers an opportunity for innovative vegan restaurants to cater to a wider customer base.
2. Largest Selection of Vegan Tacos - The trend of offering the largest selection of vegan tacos presents a disruptive innovation opportunity for restaurants to attract plant-based and non-plant-based customers alike.
3. Secret Menu Items - The trend of secret menu items allows restaurants to maintain intrigue and customer engagement while offering unique culinary experiences.
Industry Implications
1. Plant-based Restaurants - The plant-based restaurant industry can capitalize on oversized plant-based tacos by creating innovative menu offerings that appeal to a broader audience.
2. Mexican Food Industry - The Mexican food industry can embrace oversized plant-based tacos as a disruptive innovation opportunity to cater to the growing demand for plant-based options.
3. Culinary Tourism - The culinary tourism industry can leverage the trend of secret menu items to attract adventurous food enthusiasts seeking unique and exclusive dining experiences.