Pastariso recently debuted a product called 'Vegan Mac Uncheddar,' which puts a healthy twist on a classic comfort food. Many people grew up eating boxed mac n' cheese, therefore the dish is often considered a nostalgic food item. Now the dish has been updated for health-conscious consumers with a recipe that is more nutritious than other types of macaroni.
Pastariso's Vegan Mac Uncheddar is a boxed macaroni dinner that is free from dairy, gluten, soy and GMOs. As the company describes, the products is a "deliciously nutritious fresh take on a classic comfort food -- without the cheese!" Not only is the product appropriate for vegans and those following specialty diets, but it is also high in protein, making it more nutritious than comparable products.
The vegan mac n' cheese from Pastariso is likely to appeal to younger consumers who are increasingly looking for better-for-you versions of the same food products they enjoyed as kids.
Vegan Macaroni Dinners
'Vegan Mac Uncheddar' Puts a Healthy Twist on a Classic Comfort Food
Trend Themes
1. Vegan Comfort Foods - Opportunity to disrupt the comfort food industry by creating more vegan versions of nostalgic dishes.
2. Health-conscious Convenience Foods - Chance to innovate in the convenience food sector by offering nutritious and allergy-friendly options.
3. Plant-based Protein - Potential for disruptive innovation in the protein industry by developing more plant-based alternatives to traditional sources.
Industry Implications
1. Food Manufacturing - Opportunity for food manufacturers to create new vegan product lines and capitalize on the growing demand for healthy, plant-based options.
2. Specialty Diets - Chance for specialty diet companies to expand their offerings by incorporating vegan products that cater to consumers with dietary restrictions.
3. Convenience Stores - Opportunity for convenience stores to attract health-conscious consumers by stocking more vegan and allergy-friendly convenience foods.