As part of a student project, Flora Cruells Benzal was put to the task of making a unique survival kit based around a particular theme. Unsurprisingly, the design of her 'Hypochondriac Survival Kit' is fittingly extensive, featuring a bad that's filled to the brim with equipment for any kind of emergency or non-emergency.
The kit has a 1800's feel to it, taking inspiration from people who would try to peddle snake oil, claiming that these false products would provide a cure-all. As such, each item in the kit features playful branding that pokes fun at possible ailments. The Hypochondriac Survival Kit includes practical things like cotton balls, tissues and vitamins, as well as some more outrageous things like loofahs and hammers—but who knows, these things could turn out to be life-saving.
Hypochondriac Healing Kits
Flora Cruells Benzal's Unique Survival Kit Appeals to Hypochondriacs
Trend Themes
1. Hypochondriac Healing Kits - Designing survival kits catered towards hypochondriacs, featuring playful branding and practical and outrageous items.
2. Personalized Survival Kits - Creating unique survival kits for different personalities and needs, offering customized branding and contents.
3. Humorous Emergency Kits - Developing emergency kits that incorporate humor to alleviate stress and anxiety during unexpected situations.
Industry Implications
1. Health and Wellness - Opportunities to innovate within the health and wellness industry by developing products and services that cater to specific needs and personalities.
2. Emergency Preparedness - Creating disruptive innovations within the emergency preparedness industry by providing customized and humorous survival kits for different scenarios.
3. Gift and Novelty - Innovating within the gift and novelty industry by offering unique and personalized survival kits for special occasions or as humorous gifts.