In addition to being able to send money abroad with TransferWise's website, Facebook users now have the option to use a bot from TransferWise on Messenger.
In order to make the process of sending money to another person easy, including others who use different currencies, interactions with the bot unfold over the course of a text conversation. This is particularly useful because the bot makes it easy to use plain language to ask for help if at any point they become stuck.
As the TransferWise Messenger bot explains, its goal is to "help you send money around the world as fast as possible, for as little as possible." In keeping with this mission, users may set up alerts to notify them of the best daily exchange rates.
Money-Sending Messengers
TransferWise's Messenger App Makes It Easy to Send Money Across the World
Trend Themes
1. Money-sending Messengers - TransferWise's Messenger App makes it easy to send money across the world using a bot on Facebook Messenger.
2. Conversational Interfaces - The use of TransferWise's bot on Messenger highlights the trend towards using text conversations as a medium for conducting financial transactions.
3. Personalization in Finance - TransferWise's bot allows users to set up alerts for the best exchange rates, reflecting the growing trend of personalized financial services.
Industry Implications
1. Fintech - The use of TransferWise's Messenger app and bot aligns with the disruption happening in the financial technology industry, as it provides a convenient way to send money abroad.
2. Messaging Platforms - The integration of money-sending capabilities within messaging platforms like Facebook Messenger opens up new opportunities for innovation in the messaging industry.
3. Currency Exchange Services - TransferWise's focus on offering low-cost transfers and providing alerts for favorable exchange rates highlights disruptive opportunities in the currency exchange services industry.