As consumers continue to turn to pre-made or prepared food products as a way to cut down cooking time, Borden has created 'Thick Cut Shreds' Cheeses for time-pressed cheese lovers.
The new cheeses come in four flavor varieties including 'Four Cheese Mexican,' 'Sharp Cheddar,' 'Mozzarella' and 'Mild Cheddar,' giving consumers enough options for virtually any recipe. Beyond the flavor, what is unique about the product is the thickly shredded format, which causes the cheese to melt at a slower rate. As a result, consumers are left with a smoother melt for their cheesy recipes.
The Borden 'Thick Cut Shreds' Cheeses are available now at independent grocers, as well as major food retailers nationwide, and they come in convenient pouches that can be resealed to ensure freshness.
Thickly Shredded Packaged Cheeses
The Borden 'Thick Cut Shreds' Cheeses Come in Four Varieties
Trend Themes
1. Pre-made Food Products - The trend of consumers turning to pre-made or prepared food products presents an opportunity for innovative cheese products like Borden's 'Thick Cut Shreds' Cheeses.
2. Convenient Packaging - The trend of convenient packaging in the food industry offers an opportunity for Borden's 'Thick Cut Shreds' Cheeses, which come in resealable pouches for freshness.
3. Slow-melting Cheese - The trend of cheese products that melt at a slower rate provides a disruptive innovation opportunity for Borden's 'Thick Cut Shreds' Cheeses, offering a smoother melt for recipes.
Industry Implications
1. Food Manufacturing - The food manufacturing industry can capitalize on the trend of pre-made food products by creating innovative cheese products like Borden's 'Thick Cut Shreds' Cheeses.
2. Packaging - The packaging industry can benefit from the trend of convenient packaging by developing resealable pouches like the ones used for Borden's 'Thick Cut Shreds' Cheeses.
3. Cheese Production - The cheese production industry has an opportunity to disrupt the market by developing slow-melting cheese products like Borden's 'Thick Cut Shreds' Cheeses, providing a smoother melt for recipes.