In an effort to make dinner easier for busy consumers, BJ’s Restaurant & Brewhouse has debuted a new lineup of ultra-affordable Take-Home Entrees. With six flavorful meals to choose from, it's an easy option for time-pressed consumers.
BJ's is best known for its craft beer, deep-dish pizza, and Pizookie dessert. However, the chain wants to make its food available to enjoy at home as well, which is why it has created $6 Take-Home Entrees. After consumers spend at least $9.95 on any food purchase in-store, they can purchase up to three freshly prepared and chilled entrees for just $6 each. As far as meals go, consumers can choose from flavorful dishes such as Deep Dish Ziti, Spicy Peanut Chicken with Soba Noodles, Fire-Roasted Barbacoa Chicken, and more.
The Take-Home Entrees promotion is available now through December 8.
Take-Home Restaurant Meals
Bj’s Restaurant & Brewhouse Now Offers Affordable Take-Home Entrees
Trend Themes
1. Affordable Take-home Meals - Opportunity for restaurants to offer affordable and convenient take-home meal options for busy consumers.
2. In-store Promotions - Opportunity for restaurants to incentivize in-store purchases by offering discounted take-home options.
3. Expanding Food Offerings - Opportunity for restaurants to expand their menu choices to include more take-home meal options.
Industry Implications
1. Restaurant Industry - Opportunity for restaurants to tap into the growing demand for affordable and convenient take-home meals.
2. Food Delivery Services - Opportunity for food delivery services to partner with restaurants and offer take-home meal options for delivery.
3. Meal Kit Services - Opportunity for meal kit services to include restaurant take-home meal options in their meal kit offerings.