Strawberry Guava Non-Alcoholic Tonics

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Hiyo Launches New Strawberry Guava Non-Alcoholic Tonic

Hiyo is excited to introduce its latest non-alcoholic social tonic flavor, Strawberry Guava, just in time for Dry January 2024. This addition marks a significant development for Hiyo, currently in its third year of offering innovative beverages for the sober-curious community.

Strawberry Guava is set to launch online exclusively on drinkhiyo.com on January 1, 2024, offering a fresh way to celebrate the New Year. The flavor will also be available in Sprouts Farmers Markets from January 3, 2024, reaching over 350 stores nationwide.

Strawberry Guava is not just about its refreshing taste; it also focuses on holistic well-being. Hiyo has incorporated lemon balm and passion flower into the beverage, known for their health benefits like alleviating anxiety, depression, and enhancing mental functions. This makes each sip a step towards a healthier drinking choice.

The flavor profile of Strawberry Guava is both vibrant and inviting. It offers a tangy blend, starting with the sweet zest of ripe strawberries that seamlessly transitions into the exotic essence of guava. The result is a flavorful, refreshing experience that is set to change how people perceive non-alcoholic beverages.
Trend Themes
1. Non-alcoholic Tonic Drinks - Hiyo's new Strawberry Guava flavor adds to the growing trend of non-alcoholic tonics for the sober-curious community.
2. Holistic Well-being Beverages - Hiyo's Strawberry Guava tonic incorporates lemon balm and passion flower, reflecting the trend of beverages focused on holistic health benefits.
3. Changing Perceptions of Non-alcoholic Drinks - Strawberry Guava offers a flavorful and refreshing experience that challenges traditional notions of non-alcoholic beverages.
Industry Implications
1. Beverage - Hiyo's Strawberry Guava tonic adds to the innovation happening in the beverage industry with its unique flavor profile and holistic approach.
2. Retail - The launch of Strawberry Guava in Sprouts Farmers Markets showcases the expanding market for non-alcoholic beverages in retail stores.
3. Health and Wellness - Hiyo's incorporation of lemon balm and passion flower in Strawberry Guava taps into the growing demand for beverages that promote holistic well-being.

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