Boosted Caffeine

Starbucks Adds "Energy" To Drinks

There's coffee, there's espresso, and then there's “energy” on the menu list of additives to get you powered up at Starbucks. They've added the option to enhance the caffeine in their already-stimulated beverages with shots of +Energy, a combination of ginseng, guarana and B vitamins, the same ingredients you find in most energy drinks on the market today.

Want to try it? Just order the “Doubleshot on Ice +Energy” next time you're going for your afternoon Starbucks pick up! By the way, for those watching their waistlines, a tall with non-fat milk weighs in at a bikini-friendly 70 calories!

If you really like the feeling of caffeine jitters, I suggest a double shot in the dark (coffee with two shots of espresso) +Energy!

Be sure to check out these other energy drink alternatives:
Trend Themes
1. Enhanced Caffeine - Opportunity for companies to introduce caffeine-enhancing additives to their beverages.
2. Functional Beverages - Emerging market for companies to develop and market functional beverages with added energy-boosting ingredients.
3. Health-conscious Energy Drinks - Opportunity for companies to create energy drinks that are low in calories and cater to health-conscious consumers.
Industry Implications
1. Food and Beverage Industry - Food and beverage companies can expand their product offerings to include energy-boosting additives for coffee and other drinks.
2. Energy Drink Industry - Energy drink companies can expand their product lines to include healthier, low-calorie options with added functional ingredients.
3. Fitness Industry - Fitness companies can leverage the trend of functional, energy-boosting beverages to offer a healthier alternative to traditional energy drinks.

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