AMC and Sony Pictures are offering a new incentive for people to return to the movie theater with Spider-Man: No Way Home tickets that come with NFTs (non-fungible tokens.) There are 86,000 NFTs that will be given away to those who pre-order tickets to the newest film in the Spider-Man franchise. There are 100 unique designs that have been created by award-winning animation studio Cub Studios and in the case that all of the NFTs haven’t been given away, film-goers can get a redemption code on December 22 that they can use by March 1, 2022.
The digital assets set themselves apart by being collectibles on a certified carbon-neutral blockchain, Worldwide Asset eXchange (WAX,) which is energy-efficient.
NFT-Paired Movie Tickets
AMC's Spider-Man: No Way Home Tickets Come with NFTs
Trend Themes
1. Nft-incentivized Consumption - By offering NFTs to people who pre-order their movie tickets, entertainment companies can incentivize movie-goers to return to theaters and increase consumption of their products.
2. Collectible Nfts - Companies can boost engagement and loyalty by creating unique and collectible NFTs that fans can obtain through product purchases or other incentives.
3. Certified Carbon-neutral Nfts - Using sustainable blockchain technology, companies can appeal to environmentally conscious consumers by offering carbon-neutral NFTs as collectible rewards.
Industry Implications
1. Entertainment - Entertainment companies can use NFTs to create unique and collectible incentives for loyal customers and increase engagement and loyalty with their products.
2. Blockchain - By creating sustainable and energy-efficient blockchain platforms for NFTs, companies can appeal to environmentally conscious consumers and differentiate themselves in the market.
3. Retail - Retail companies can explore offering collectible NFTs as rewards for customer purchases to drive sales and increase brand loyalty.