Lyme Bay Winery's two new Jack Ratt meads, Cyser and Sparkling Mead, offer a refreshingly modern take on mead, especially as both products are available in ready-to-drink canned formats. While Cyser combines sparkling mead and traditional scrumpy cider for a sweet honey-apple flavor, the Sparkling Mead is said to have light notes of honey and a delicate fizz.
Sara Walters, Lyme Bay Winery’s national account manager, notes: "These new products appeal to younger consumers that are focused on discovery, interesting new flavors and, often, lower alcohol levels. The meads are just 4% ABV and offer a quality, refreshing and flavorsome drink."
To make the most of these crisp, clean and refreshing flavors, consumers are advised to enjoy these new canned mead products chilled.
Sparkling Mead Beverages
Lyme Bay Winery Introduced Two New Jack Ratt Meads
Trend Themes
1. Canned Mead Beverages - The trend of ready-to-drink canned mead beverages is disrupting the traditional mead industry.
2. Low Alcohol Beverages - The trend towards lower alcohol levels in mead can open up a new market for health-conscious consumers.
3. Innovative Mead Flavors - Mead brands can continue to innovate with new flavors and blends to cater to consumers looking for interesting taste experiences.
Industry Implications
1. Beverage Industry - The introduction of canned mead products and the trend towards lower alcohol beverages can disrupt the traditional alcoholic beverage industry.
2. Craft Brewing Industry - Mead can offer new opportunities for craft brewers to experiment with different varietals, blends, and flavors.
3. Hospitality Industry - Restaurants and bars can create innovative cocktail menus using mead to offer unique beverage options for customers.