At just one Pizza Hut location in Phoenix, Pizza Hut is testing out two new innovations—a round pizza box and a limited-time plant-based pizza to go with it. The shapely new pizza delivery box is helping the popular pizza chain introduce the all-new Garden Specialty Pizza, which is meatless and topped with Incogmeato by MorningStar Farms Italian sausage.
To support a more streamlined pizza delivery experience, Pizza Hut teamed up with Zume to develop the best way to put a round pizza in a round box. The waste-reducing design not only helps to save material but is industrially compostable and boasts an interlocking design. The space-saving packaging design innovation has the potential to be rolled out by Pizza Hut in the future to support enhanced delivery and eating experiences.
Circular Pizza Boxes
Pizza Hut's Round Pizza Box is Helping to Test a Plant-Based Pizza
Trend Themes
1. Circular Packaging Design - Pizza Hut's round pizza box introduces a waste-reducing, interlocking design that streamlines the pizza delivery experience.
2. Plant-based Innovations - The limited-time plant-based pizza offers a meatless option topped with Incogmeato by MorningStar Farms Italian sausage, appealing to a growing demand for plant-based food.
3. Collaborative Partnerships - Pizza Hut's collaboration with Zume demonstrates the potential for strategic partnerships to drive innovation in the food delivery industry.
Industry Implications
1. Food Delivery - Circular packaging design and plant-based innovations are disrupting the traditional food delivery industry.
2. Sustainable Packaging - The circular pizza box's waste-reducing and compostable design presents disruptive opportunities in the sustainable packaging industry.
3. Plant-based Food - The introduction of a plant-based pizza by a major pizza chain highlights the potential for growth and innovation in the plant-based food industry.
