'Stonyfield Organic' is now producing a rich yogurt that is designed to serve as a decadent post-dinner treat. While there are many different yogurt varieties to choose from, the vast majority are targeted at health-conscious consumers who choose the product as a nutritious snack. In contrast, the new yogurt from Stonyfield Organic is designed to stand in for dessert.
'Oh My Yog!' is a new line of luxurious yogurt that is intended to serve as an indulgent dessert. The rich yogurt features three creamy layers: a thick top, an airy middle and a fruit bottom. The yogurt is made from whole milk, which gives it a sweeter and less tangy flavor than other yogurts. The rich ingredients mean that the yogurt is also higher in calories than other varieties, making it better suited to a post-dinner treat than a mid-afternoon snack.
The layered dessert yogurts are perfect for those who are looking for a tasty treat to end their day.
Layered Dessert Yogurts
This Rich Yogurt is Designed to Be a Sweet Post-Dinner Treat
Trend Themes
1. Luxury Yogurts - Disruptive innovation opportunity for premium food and beverage brands to create more indulgent yogurt products targeted at consumers looking for a sweet post-dinner treat.
2. Dessert-style Snacks - Disruptive innovation opportunity for snack brands to create new offerings that resemble desserts or sweet treats, catering to consumers looking for a satisfying indulgence.
3. Healthy Indulgences - Disruptive innovation opportunity to create healthier versions of indulgent products, such as low-sugar, high-protein, or plant-based luxury yogurts, to appeal to health-conscious yet indulgent consumers.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity for premium food and beverage brands to experiment with flavors, textures and packaging to create yogurt products targeted at consumers looking for a sweet post-dinner treat.
2. Snack - Disruptive innovation opportunity to create new snack products that resemble desserts or sweet treats, utilizing innovative ingredients to cater to consumers looking for a satisfying indulgence.
3. Health and Wellness - Disruptive innovation opportunity to create healthier versions of indulgent products, utilizing functional ingredients or plant-based options, to appeal to the health-conscious yet indulgent consumers.