Famous guido DJ Pauly D has recently released REMIX ‘Pre-Game’ Cocktails. Pauly D who rose to fame in 2009 thanks to MTV's Jersey Shore has decided to try his hand at creating his own collection of mixed drinks. This assortment of alcoholic beverages are RTD (Ready to Drink) and are designed for individuals who want to get their pre-game on, more commonly referred to as pre-drinking.
REMIX’s flavors are named after famous lines of Pauly D, his Jersey Shore lifestyle and his tattoos. Flavors include Oye Mojito, Yeah Yumberry, Strawberry Holla-peno and Starfruit.
REMIX cocktails will be available for purchase in the United States in June 2012. The 750ml bottle will sell for $14.99, a price easily accessible to Pauly D’s younger fan base.
Guido-Inspired Alcohol Beverages
REMIX ‘Pre-Game’ Cocktail by DJ Pauly D are Ready to
Trend Themes
1. RTD Alcohol Beverages - The rise of Ready-to-Drink alcoholic beverages presents an opportunity for the creation of new and innovative products like REMIX 'Pre-Game' Cocktails.
2. Celebrity Branded Beverages - The success of REMIX 'Pre-Game' Cocktails highlights the value of celebrity endorsement and presents an opportunity for other celebrities to create their own product lines.
3. Novelty Cocktail Flavors - The unique and creative flavor combinations seen in REMIX 'Pre-Game' Cocktails suggest a potential for the creation of new and exciting cocktail flavors that cater to different lifestyles and preferences.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverage industry can take advantage of the rising popularity of RTD alcohol beverages like REMIX in order to reach more customers and offer more variety in products.
2. Celebrity Endorsements - Companies that specialize in celebrity endorsements can present themselves as viable options to other celebrities looking to create their own product lines similar to DJ Pauly D's REMIX cocktails.
3. Flavor and Fragrance Manufacturing - As seen in REMIX cocktails, flavor and fragrance manufacturers can identify new and unique flavor combinations for use in alcoholic beverages and other products catered towards a younger demographic.