Renault works together with Ora ïto to bring a refreshing new take on the R17 Restomod. The classic French design is elevated with a modern touch so that it blends into urban spaces. The original R17 car was first produced in the 70s and now, the brand is joining French designer Ora ïto to reimagine the coupe.
The retro style is supported by modern technology and electric designs. The original design was noted for its wedge-shaped structure and wide stance. It also had a very sharp rear end which garnered the attention of many. The new update shifts the focus to cleaner lines and sharper accents for an even more aggressive stance, representing a natural evolution of the 70s iteration.
Classic Modernized Sleek Automobiles
Renault and Ora ïto Create the R17 Restomod Automobile
Trend Themes
1. Retro-electric Vehicles - The blend of classic aesthetics with modern electric powertrains in the R17 Restomod reflects rising consumer interest in sustainable yet stylish transport solutions.
2. Collaborative Automobile Design - Renault’s collaboration with designer Ora ïto for the R17 Restomod exemplifies the growing trend of automotive brands partnering with designers to redefine vehicle aesthetics.
3. Heritage Revival - The reimagined R17 demonstrates a wider trend of auto manufacturers reviving iconic models from the past, updated with contemporary technology and design cues.
Industry Implications
1. Automotive Industry - The integration of classic car designs with modern technology highlights innovation opportunities within the automotive sector.
2. Sustainable Transport - The use of electric designs in retro-styled automobiles aligns with the sustainable transport industry’s goals to reduce emissions and modernize fleets.
3. Design and Manufacturing - Collaborations between automobile brands and renowned designers showcase possibilities for cross-industry innovation in design and manufacturing processes.