Veggie-Infused Chicken Snacks

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Perdue Chicken Plus Snackers Come in Three Flavors

The Perdue Chicken Plus Snackers are a nutritious, flavor-forward food product being launched as a great option for parents to give to little ones with a history of being picky. The bite-sized chicken snack is crafted with minimally processed chicken along with a blend of vegetables to give them a nutritional edge over the competition. Featuring nine-grams of protein per serving, the snack comes in three flavors including BBQ, Pizza and Firecracker.

The Perdue Chicken Plus Snackers come in resealable pouches and come with a quarter of the daily recommended intake of vegetables per serving. The chicken snack has no antibiotics in the mix, and is being launched at a variety of retailers in the US including Shoprite, Kroger, Meijer and Safeway.
Trend Themes
1. Healthy Snacking - There is a growing trend towards healthy, nutritious snacking options that incorporate vegetables.
2. Minimally Processed Foods - Consumers are increasingly seeking out minimally processed foods for both health and environmental reasons.
3. Resealable Packaging - Resealable packaging is becoming increasingly popular as consumers seek convenient, on-the-go snack options.
Industry Implications
1. Food & Beverage - The food and beverage industry can capitalize on this trend by developing and marketing healthy snack options that prioritize the use of minimal processing and incorporate vegetables.
2. Packaging - There is an opportunity for the packaging industry to develop innovative, convenient, and sustainable packaging options that cater to the growing demand for on-the-go snack options.
3. Retail - Retailers can take advantage of this trend by stocking and promoting innovative, healthy snack options that appeal to consumers seeking nutrient-rich, minimally-processed foods.

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