Bottleshot, a female-founded company based in the UK, recently launched the Black Cold Brew flavor. The beverage was launched in response to Annie Mitchell, CEO of Bottleshot, in response to her frustration with the lack of cold brew choices in the UK compared to the North American market.
The product takes inspiration from New Orleans, the birthplace of cold brew coffee. Bottleshot's new Black Cold Brew is made from high-quality and ethically sourced Arabica beans that have been steeped in cold water for 18 hours. The cold brew also features a dash of chicory and boasts the equivalent of two espresso shots in one can. Moreover, the beverage contains 60% less acidity than a traditional coffee.
Bottleshot is committed to environmental stewardship and ensures all cans can be fully recycled.
New Orleans-Inspired Cold Brews
Bottleshot Launched Its New 'Black Cold Brew' Flavor in the UK
Trend Themes
1. Cold Brew Coffee - Opportunity for companies to introduce unique flavors to the cold brew market to meet consumer needs and preferences.
2. Ethically Sourced Beans - Companies can consider sourcing ethically-sound coffee beans in response to growing consumer demand for sustainable and socially responsible products.
3. Reduced Acidity Coffee - Companies can capitalize on developing coffee products with lower acidity levels that appeal to consumers concerned with potential health risks associated with high levels of acidity in traditional coffee.
Industry Implications
1. Beverage Industry - Opportunity for companies to expand existing product lines and develop new cold brew coffee products to meet growing consumer demand for unique flavors and health-conscious options.
2. Retail Industry - Opportunity for retailers to stock and promote cold brew coffee products, particularly those with unique flavors and health benefits, to meet growing consumer demand and increase sales.
3. Sustainability Industry - Opportunity for companies to showcase their commitment to environmental stewardship by sourcing ethically-sound coffee beans and ensuring fully recyclable packaging.