Because Animals recently launched all-natural dog cookies that are made with human-grade ingredients, meaning that owners can also enjoy them as well. The star ingredient in the cookie recipe for dogs is cultured nutritional yeast, also known as "nooch," which is a complete, sustainable source of protein with 10 essential amino acids, plus B vitamins and minerals.
The Noochies Organic Dog Cookies are also packed with pet-pleasing ingredients like peanut butter, banana, ancient grains, coconut oil, flaxseed and applesauce. These ingredients also help to add antioxidants, fiber and healthy fats to the cookies, which are useful for supporting digestion and promoting a shiny, healthy-looking coat.
By the end of 2021, Because Animals is on a mission to develop a complete, well-balanced and meatless pet food with only cultured proteins.
Human-Grade Dog Cookies
Because Animals Created All-Natural Dog Cookies with Nutritional Yeast
Trend Themes
1. Human-grade Ingredients for Pets - Disruptive Innovation Opportunity: Develop new product lines for pet food brands that focus on using human-grade ingredients, appealing to health-conscious pet owners.
2. Sustainable Protein Sources for Pet Food - Disruptive Innovation Opportunity: Explore alternative protein sources like cultured nutritional yeast to create sustainable and eco-friendly pet food options.
3. Meatless Pet Food - Disruptive Innovation Opportunity: Create a complete, well-balanced meatless pet food option to cater to the growing demand for plant-based diets for pets.
Industry Implications
1. Pet Food Manufacturing - Disruptive Innovation Opportunity: Incorporate unique ingredients and production methods to create premium pet food products that stand out in the market.
2. Health and Wellness Industry - Disruptive Innovation Opportunity: Collaborate with health and wellness brands to create pet food products that align with the growing trend of human-grade, organic ingredients and nutritional values.
3. Plant-based Food Industry - Disruptive Innovation Opportunity: Partner with plant-based food companies to develop meatless pet food options and tap into the expanding market of plant-based diets for both humans and pets.