To give those with a sweet tooth a taste of what it might be like to visit the Museum of Ice Cream, Compartés crafted a limited-edition museum chocolate bar.
The Compartés Museum of Ice Cream Chocolate Bar is made with a base of Compartés' own signature chocolate, real vanilla beans and ice cream-inspired elements like caramelized waffle cone and rainbow sprinkles. This particular combination of ingredients is said to be sweet, creamy and crunchy, making for a decadent treat that reminds one of the experience of eating an ice cream cone.
The packaging for the museum chocolate bar features the Museum of Ice Cream's sprinkle tub, which makes for a great selling feature for those who have visited the Museum of Ice Cream in California.
Ice Cream-Inspired Chocolates
Compartés Created a Museum Chocolate for the Museum of Ice Cream
Trend Themes
1. Museum-themed Chocolates - There is an opportunity to create limited-edition chocolate bars tied to temporary museum exhibits or museum-themed flavors.
2. Ice Cream-inspired Candy Crossover - The concept of ice cream inspired chocolates can be applied to other candy types such as gummies, hard candies or marshmallows.
3. Packaging as a Selling Feature - Incorporating recognizable and iconic imagery from popular attractions can make for a successful limited-edition run of goods.
Industry Implications
1. Specialty Chocolate - Companies can capitalize on tie-ins with popular destinations or events, creating demand for unique, limited-edition flavors.
2. Gourmet Candy - Expanding on the ice cream-inspired crossover, there's room in the market for artisan takes on nostalgic candy favorites.
3. Tourism - Offering exclusive, limited-edition items at tourist destinations can facilitate customer loyalty and strong branding opportunities for companies.