The free L.O.L. Surprise! Movie Maker app is now available for iOS and Android devices and it shares a fun way for kids to tell their own stories and bring them to life with videos of their own design. The app starring dolls from L.O.L. Surprise! also has fashionable props, backgrounds and music that can be unlocked, as well as other ways for kids to bring the scenes to life—such as by recording their own voice or controlling the movements of the characters in a scene.
The app gives kids the chance to collect their favorite L.O.L. Surprise! dolls, take selfies with dolls and more, which helps to align the popular collectible fashion dolls with the video games market.
Toy Movie Maker Apps
The L.O.L. Surprise! Movie Maker App Helps Kids Make Their Own Videos
Trend Themes
1. User-generated Content - The L.O.L. Surprise! Movie Maker app enables kids to create their own videos, encouraging the trend of user-generated content.
2. Mobile Apps for Kids - The introduction of the L.O.L. Surprise! Movie Maker app contributes to the growing trend of mobile apps designed specifically for kids.
3. Combining Physical and Digital Play - By incorporating the L.O.L. Surprise! dolls and characters into the app, it highlights the trend of merging physical and digital play experiences.
Industry Implications
1. Toy Manufacturing - The L.O.L. Surprise! Movie Maker app presents an opportunity for toy manufacturers to explore innovative ways of incorporating digital elements into traditional toys.
2. Video Games - The app's integration of L.O.L. Surprise! dolls with video game-like features indicates an opportunity for the video game industry to cater to younger audiences and expand its target market.
3. App Development - The release of the L.O.L. Surprise! Movie Maker app showcases the potential for app developers to create engaging and educational experiences for children.