Pepperidge Farm launched two new flavors of its Milano cookies based on popular holiday beverages. As ever, the Caramel Macchiato and Irish Cream varieties combine crispy cookies with a filling of milk chocolate. Both of these new products come in at just nine grams of sugar per each two-cookie serving and 130 calories. As Pepperidge Farm describes, "These drink-inspired flavors are the perfect balance of crisp, delicate cookies and luxuriously rich chocolate, now with a deliciously indulgent twist."
Previously, the brand introduced other seasonal flavors like Pumpkin Spice and Candy Cane. More and more, consumers are being treated to crossover food and beverage flavors that help people to enjoy their favorite flavors in entirely new formats.
Beverage-Inspired Sandwich Cookies
The Newest Milano Cookies Take Cues from Popular Holiday Drinks
Trend Themes
1. Beverage-inspired Flavored Snacks - Opportunity for snack companies to create innovative products that mimic popular beverage flavors.
2. Reduced Sugar and Calorie Snacks - Opportunity for food brands to develop healthier snack options with lower sugar and calorie content.
3. Seasonal Flavor Varieties - Opportunity for food companies to introduce limited-time flavors that align with holidays and seasons.
Industry Implications
1. Snack Food Industry - Disruptive innovation opportunity for snack companies to create unique flavored products inspired by popular beverages.
2. Healthy Food Industry - Disruptive innovation opportunity for food brands to develop healthier snacks that have reduced sugar and calorie content.
3. Food Manufacturing Industry - Disruptive innovation opportunity for food companies to introduce seasonal and limited-time flavors to attract consumers.