B2B beauty solutions provider Meiyume introduced four turnkey collections of skin, sun and hair care and hybrid color products with data-driven formulations created with insights from its in-house Beauty Intelligence Platform.
The 2024 ODM Collection leverages insights from the AI-driven platform to meet the needs and preferences of Asian beauty consumers. While VersaBella is a minimalist collection with multifunctional products to enhance natural radiance and simplify skincare routines, Blue Biotech taps into the power of marine-based actives and ocean-bound packaging to speak to the values of environmentally conscious Gen Z and Millennials.
Meiyume will be debuting its 2024 ODM Collection at an exclusive in-house event on July 31st and August 1st in Jakarta, Indonesia.
Data-Driven Beauty Formulations
Meiyume's 2024 ODM Collection Leverages AI Beauty Insights
Trend Themes
1. AI-driven Beauty Formulations - Advanced data analytics and machine learning enhance personalized beauty product development.
2. Minimalist Beauty Products - Multifunctional products that simplify beauty routines appeal to a growing desire for efficiency and convenience.
3. Sustainable Beauty Innovations - Utilizing marine-based actives and eco-friendly packaging addresses the increasing demand for environmentally responsible products.
Industry Implications
1. Beauty and Personal Care - Incorporating AI in product development offers tailored solutions, setting a new standard in the market.
2. Artificial Intelligence and Machine Learning - AI-driven insights enable unprecedented customization in various consumer products, including beauty.
3. Sustainable Consumer Goods - Eco-conscious formulations and packaging resonate with the growing environmentally aware consumer base.