Doseology Sciences recently launched a Health Canada NPN-approved medicinal mushroom product line in Canada with five solutions that support cognitive health. The functional mushroom supplements are "formulated and positioned to compete in both the medicinal mushroom and nootropics markets," according to the brand, and each one targets a need, such as mood, energy, recovery, sleep or focus.
Elevate, for example, is a blend of blend of lion's mane mushroom fruiting bodies, ginger root and Vitamin B3 in the form of a tincture for elevating mood and enhancing cognitive clarity. The line of functional mushroom supplements also includes Wake, Boost, Think and Sleep, made with other potent natural ingredients like shiitake, chaga, yerba mate, rhodiola, turmeric, German chamomile and melatonin.
Functional Mushroom Supplements
Doseology Sciences' Medicinal Mushroom Products Support Cognition
Trend Themes
1. Medicinal Mushroom Supplements - The trend of using functional mushroom supplements for boosting cognitive health and wellness is growing in popularity as people are seeking alternative natural solutions.
2. Targeted Supplement Formulations - There is a demand for targeted supplement formulations that cater to specific needs such as mood, energy, recovery, sleep, or focus.
3. Competing in the Nootropics Market - Functional mushroom supplement companies are positioning themselves to compete in the nootropics market by formulating products with natural ingredients that improve cognitive function and performance.
Industry Implications
1. Health and Wellness Supplements - The health and wellness industry can integrate medicinal mushroom products as part of their supplement offerings to cater to consumers looking for natural solutions.
2. Natural and Alternative Medicine - The natural and alternative medicine industry can start providing medicinal mushroom products to address cognitive health and wellness concerns.
3. Nootropics Companies - The nootropics industry can consider adding functional mushroom supplements as part of their product offerings to cater to consumers seeking natural and effective cognitive enhancers.