Sarcastic Apparel Projects

A Kickstarter Project that Promises Lousy Shirt Rewards

Bold, simple, and honest, the Lousy Kickstarter T-Shirt project promises nothing special, and yet may offer the greatest reward ever to the many Kickstarter enthusiasts out there. David Goldklang, a visual designer from Oakland, California (and creator of Vanda Playing Cards), has designed a t-shirt that reads "I backed a Kickstarter project and all I got was this lousy t-shirt." Anyone who has backed a project on the popular crowdfunding website will immediately see the humor in this shirt and most who have seen the design so far have been found chuckling out loud.

Currently available only in black, there is hope that with enough interest more color options will become available. Kickstarter green t-shirts will probably be coming soon. The campaign ends on September 15th.
Trend Themes
1. Sarcastic Apparel - Disruptive innovation opportunity: Designing and creating apparel that uses sarcasm to make a statement and resonate with consumers.
2. Kickstarter Merchandise - Disruptive innovation opportunity: Expanding the range of merchandise offerings for Kickstarter backers, specifically catering to their sense of humor.
3. Crowdfunding Humor - Disruptive innovation opportunity: Capitalizing on the growing trend of incorporating humor into products and services related to crowdfunding.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introducing sarcastic apparel as a new category within the fashion industry, targeting consumers who appreciate witty statements.
2. Crowdfunding - Disruptive innovation opportunity: Developing new merchandise options that appeal to Kickstarter backers and enhance the overall crowdfunding experience.
3. E-commerce - Disruptive innovation opportunity: Creating online platforms or marketplaces specifically focused on selling humor-infused products related to crowdfunding and Kickstarter.

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