Narragansett Beer, a venerable brewery that has boasted being able to create high-quality beers to New England beer lovers for many a generation, has confirmed the re-launch of the 'Atlantic Light,' which serves as a flagship light lager.
This light lager is low-ABV beverage that is well and truly designed for carefree drinking at the beach, by the swimming pool or on your couch should you so choose. Brewed with six row malt and seedless hops, this light beer comes in at 3.5 percent ABV and is more than worthy of a permanent place in your beer fridge over the summer months, not least because it also offers an unobtrusive pairing with a number of food items.
The 'Atlantic Light' lager is available for purchase in six-packs of 16-ounce cans.
Flagship Light Lagers
This Low-ABV Lager is Designed For Guilt-Free Summertime Enjoyment
Trend Themes
1. Low-abv Beers - Creating easily drinkable beers with low alcohol content for guilt-free enjoyment and accessibility.
2. Light Lager Revival - Bringing back light lagers as a refreshing and easy-to-drink beer option for the summer months and beyond.
3. Sessionable Beverages - Developing easy-to-drink and low-alcohol beverages that are perfect for casual socializing and snacking.
Industry Implications
1. Craft Beer - By exploring lighter beer options, craft breweries have the opportunity to expand their customer base and offer more accessible options.
2. Food and Beverage - Developing beer options that pair well with a variety of foods can provide a competitive advantage in the crowded beverage market.
3. Alcoholic Beverages - Leveraging the trend of low-ABV beers could provide a way for traditional alcoholic beverage companies to diversify their product offerings and reach new audiences.