The Langers Agua Fresca drinks are a new series of beverages from the brand that draw inspiration from the traditional Mexican refreshment and provide consumers with an easy way to enjoy it from the comfort of home.
The drinks from the family-owned brand come in three flavors to choose from including Mango Lime, Strawberry Hibiscus and Cucumber Lime, which each come bottled and ready to chill and drink. The beverages are great on their own, as an ingredient in a mocktail or even a cocktail to instantly elevate flavor in one simple way. The brand also offers several recipes as a jumping off point like the Strawberry Hibiscus Spritzer, Mango Hibiscus Cooler, Cucumber er Lime Margarita and the Agua Fresca Paletas.
Ready-to-Drink Agua Fresca Refreshments
Langers Agua Fresca Drinks Come in Three Flavors
Trend Themes
1. Ready-to-drink Convenience - Consumers increasingly favor ready-to-drink beverages, offering a hassle-free way to enjoy traditional flavors from home.
2. Flavor Diversification - Innovative flavor combinations like Mango Lime and Strawberry Hibiscus are captivating consumers' tastebuds and expanding palates.
3. Ingredient Versatility - Beverages that serve dual purposes as standalone drinks and cocktail ingredients provide consumers with versatile options for various occasions.
Industry Implications
1. Beverage Industry - Expanding traditional beverage categories with ready-to-drink options and flavor variety encourages repeat consumer purchases.
2. Hospitality Industry - Hotels, restaurants, and bars can leverage ready-to-drink agua fresca offerings to easily enhance their drink menus with unique flavors.
3. Retail Industry - Supermarkets and specialty stores benefit from stocking diverse and convenient beverage options to attract a broader customer base.