Crunchyroll introduces the pre-order of the Jujutsu Kaisen collection in honor of the popular anime series. The collection is part of the Crunchyroll Loves in-house brand. The capsule is made up of three graphic tees, a long sleeve top in black, a long sleeve top with black and white tie-dye details, a bright red hoodie, an acid-washed beanie, and a crewneck sweater in black.
The pieces are detailed with graphics that celebrate the characters from the show. This includes Yuji Itadori, the Six Eyes-wirlding Satoru Gojo, Megumi Fushiguro, and notably, there is also a graphic of Ryomen Sukuna's finger as well. The entire themed capsule is now available for fans to pre-order online at Crunchyroll.
Anime-Themed Graphic Streetwear
Crunchyroll Spotlights Jujutsu Kaisen in the Latest Apparel Range
Trend Themes
1. Anime-themed Streetwear - There is an opportunity for graphic designers and apparel companies to partner with popular anime series to produce streetwear collections.
2. Crossover Capsule Collections - The creation of capsule collections that celebrate popular media franchises, such as anime, could create a new revenue stream for apparel brands.
3. Nostalgic Fashion - There is a trend towards nostalgic and retro fashion, and anime-themed nostalgic collections could be particularly popular with both fans of the series and fashion enthusiasts.
Industry Implications
1. Fashion - Fashion brands such as Crunchyroll Loves are creating popular graphic streetwear collections that celebrate anime characters.
2. Anime - Anime companies can partner with apparel brands to create crossover collections that celebrate popular series and characters.
3. Entertainment Merchandising - There is a market opportunity for companies specializing in entertainment merchandising to create and market fashion lines around popular shows and franchises.