Starting the day off right means more than enjoying fresh cup of coffee, it means making ethical and environmentally conscious choices whenever possible -- Horn Coffee has arrived to make those decisions a little easier, serving roasted-to-order coffee that's sourced from sustainable farmers who lead with fair labor practices.
This business boasts a subscription model, offering three month, six month, and 12 month package options. The beans are grown and sourced from a variety of different countries including Colombia, Ethiopia, Burundi, Peru and Brazil. While this part of the process is global, the roasting takes place locally in Reno, Nevada, where Horn only implements clean, environmentally friendly roasting methods.
Upon purchase, consumers can choose to give back to one of hundreds of 9000 verified charities.
Ethical Coffee Subscriptions
Horn Coffee Offers a Roasted-to-Order Coffee Subscription
Trend Themes
1. Ethical Coffee - Disruptive Innovation Opportunity: Develop a subscription-based coffee service that offers ethically sourced beans from sustainable farmers and supports fair labor practices.
2. Roasted-to-order - Disruptive Innovation Opportunity: Utilize a roasted-to-order model to provide customers with freshly roasted coffee tailored to their preferences.
3. Sustainable Farming - Disruptive Innovation Opportunity: Implement sustainable farming practices to ensure the ethical production of coffee beans and promote environmental consciousness.
Industry Implications
1. Coffee Subscription Services - Disruptive Innovation Opportunity: Create a coffee subscription service that focuses on providing customers with ethically sourced coffee and supports fair labor practices.
2. Local Roasting - Disruptive Innovation Opportunity: Establish a local roasting facility that uses clean and environmentally friendly methods to ensure the freshness and quality of the coffee.
3. Charitable Giving - Disruptive Innovation Opportunity: Develop a business model that allows customers to contribute to verified charities upon purchasing coffee subscriptions.