Bored Breakfast Club Now Offers a Blockchain-Based Coffee Membership
Laura McQuarrie — January 29, 2022 — Business
References: boredbreakfastclub & prnewswire
Bored Breakfast Club teamed up with craft roasted coffee company Yes Plz to launch the first-of-its-kind blockchain-based coffee membership for Bored Breakfast Club NFT holders. Free coffee ships worldwide to those who hold Bored Breakfast Club NFTs, a collection of 5,000 digital assets on the Ethereum blockchain. Each non-fungible token serves as a membership token that provides access to a community of coffee-loving individuals and collectors, as well as exclusive live events, digital content and discounts.
Each Bored Breakfast Club coffee blend arrives in an exclusive, limited-edition bag with licensed NFTs owned by current members of the community. After the first two roasts ship early this year, all subsequent coffee shipments will be funded via a transparent community wallet that is fueled by royalties from all secondary market sales of the NFTs.
Each Bored Breakfast Club coffee blend arrives in an exclusive, limited-edition bag with licensed NFTs owned by current members of the community. After the first two roasts ship early this year, all subsequent coffee shipments will be funded via a transparent community wallet that is fueled by royalties from all secondary market sales of the NFTs.
Trend Themes
1. Blockchain-based Memberships - Blockchain-based memberships offer an opportunity for exclusive communities to provide unique benefits to members while also generating revenue through secondary market sales.
2. NFT Loyalty Programs - NFT loyalty programs offer an opportunity for businesses to reward their loyal customers with exclusive benefits and experiences while also leveraging blockchain technology to increase transparency and trust.
3. Exclusive Digital Content - Offering exclusive digital content to members through blockchain-based memberships presents an innovative approach to content distribution and monetization for creators and businesses alike.
Industry Implications
1. Coffee - The coffee industry can explore blockchain-based memberships and NFT loyalty programs to create an exclusive community of coffee enthusiasts and collectors while also increasing engagement and revenue.
2. Craft Roasting - Craft roasting companies can utilize blockchain technology to offer unique benefits to their customers and differentiate themselves from competitors while also providing an opportunity for increased revenue through secondary market sales of NFTs.
3. Digital Content Creation - Digital content creators can leverage blockchain-based memberships to monetize exclusive content in a new and innovative way while also building and engaging with their communities.
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