Cider has grown immensely in popularity amongst consumer demographics like Millennials as they seek an alternative to traditional libations, which is seeing new options like the Henry Westons Aged Finish cider be introduced.
The cider from Westons Cider is aged for up to 180 days and features a bright, sparkling, medium-body dry cider that has a distinctly deep flavor profile and a finish that is both rich and long. The cider features an ABV of 6.5% and has been developed by the brand to broaden the appeal for consumers seeking out a new variety to try out or as their first taste of the rich libation.
The Henry Westons Aged Finish cider is positioned for the grocery and convenience store retail environment, and is sure to be a hit amongst Millennials.
Premium Well-Rounded Aged Ciders
The Henry Westons Aged Finish Cider Has a Deep, Rich Flavor
Trend Themes
1. Growing Popularity of Ciders - The rise in popularity of ciders, driven by consumer preferences for alternative libations, presents an opportunity for cider brands to introduce new and innovative flavors.
2. Premium Aged Ciders - The introduction of premium aged ciders like Henry Westons Aged Finish cider taps into the desire of consumers for sophisticated and rich flavor profiles in their beverages.
3. Expanding Consumer Appeal - By offering new and diverse options, brands can attract not only cider enthusiasts but also consumers who are new to the cider category.
Industry Implications
1. Cider Industry - Cider brands have the opportunity to capitalize on the growing demand for ciders by developing unique and premium offerings.
2. Alcohol Retail - The introduction of premium aged ciders creates an opportunity for grocery and convenience stores to expand their alcohol offerings and cater to the evolving preferences of consumers.
3. Millennial-focused Brands - Cider brands can target millennials by creating innovative and well-rounded ciders that align with their preferences for unique and high-quality beverages.